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MARKETING & KOMMUNIKATION 1/2

MARKETING & KOMMUNIKATION 2/2

2011 corporate books

In the professional journal MARKETING & KOMMUNIKATION, Koni Nordmann explains why company books in corporate publishing plainly remain a classic and why corporate books communicate significant credibility as a purveyor of image.

As a publisher, he produced books for the SWISS YOUTH HOSTELS, the cave-aged cheese from EMMI and the industrial company HILTI.

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