koni nordmann

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Analysis

Point-by-point critique of the company portrait

Point-by-point critique of existing print material

Point-by-point critique of all presentations

Database analysis

Depiction of international activity

Findings & Recommendations

Sketch of a uniform grid

Definition of individual cover elements

Optimal use of accordion-fold brochures

More uniform grid for product information sheets

Input for optimizing internal image archive

2011 basics rebranding

Commissioned by the management of the Swiss company BLASER SWISSLUBE (active in 45 countries and communicating in 35 languages), Koni Nordmann analyzed all of the company's advertising material and worked out a foundation for rebranding. In the following two documents, Analysis and Recommendation Koni Nordmann delivered a thorough inventory and showed the steps needed to move forward.

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